Initiative Combines National Advertising Campaign and Digital Resource To Help Americans Make Informed Legal Decisions After an Accident
Washington, D.C. – Protecting American Consumers Together (PACT) today announced the launch of its “Before You Call That Lawyer” Public Service Announcement (PSA) as part of a major national education campaign, alongside the debut of a new website: BeforeYouCallThatLawyer.com
The PSA can be watched here.
The integrated campaign is designed to equip Americans with critical information they need to understand their options and avoid potential financial and legal pitfalls before hiring a personal injury attorney. Every American deserves to access the legal system with respect and dignity, especially from those they hire to help them navigate the process.
The effort marks PACT’s latest national initiative, building on its ongoing work in documentary storytelling, nationwide polling, studies, and an explainer film focused on consumer protection and transparency in the legal system.
“Each year, millions of Americans face high-pressure decisions following accidents—often while navigating pain, confusion, and financial uncertainty,” said Lauren Zelt, PACT Executive Director. “The ‘Before You Call That Lawyer’ campaign encourages consumers to pause and ask key questions before signing legal agreements that could impact their financial future. Too many Americans are making life-altering legal decisions without fully understanding the consequences. This campaign is about empowering people with the knowledge they need—before they sign anything.”
At the center of the campaign is a new PSA that will run across digital and social platforms nationwide, delivering a clear and urgent message. The PSA highlights several key consumer risks, including:
- Being rushed into signing legal contracts without proper review
- Potentially unlawful solicitation immediately after an accident
- Financial incentives that may influence medical treatment decisions
- The importance of seeking independent medical opinions
- The risk of taking on unnecessary medical debt
- Misleading financial promises related to settlements
About the Website: BeforeYouCallThatLawyer.com
The newly launched website serves as a central hub for the campaign, offering consumers accessible, easy-to-understand information, including:
- What to know before hiring a lawyer
- Questions every consumer should ask before signing a contract
- How medical treatment and legal agreements can be financially connected
- Warning signs to watch for after an accident
- Practical guidance to help individuals protect themselves and their families
The site reinforces the campaign’s core message: Take a moment. Get informed. Protect yourself.
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