PACT Launches California Consumer Education Campaign

Initial Efforts Aimed at Empowering Victims of Personal Injury Attorneys

Washington, D.C. – Protecting American Consumers Together (PACT), a 501(c)(4) national advocacy and educational organization, is expanding into California as part of its multistate effort to protect consumers from predatory personal injury practices.

PACT launched earlier this year, focused on targeting the exploitative practices of personal injury law—commonly known as billboard attorneys—who use aggressive tactics to target vulnerable populations, pushing them in some cases into high interest debt to finance lawsuits. This, in turn, drives up costs for every American, particularly in states like California, all while undermining trust in the legal system.

PACT’s California consumer education initiative will be multipronged, including paid campaigns on digital platforms and television, grassroots advocacy and organizing, polling, and rapid response communications efforts. PACT’s polling has shown that even most of those who have hired personal injury lawyers want to reform the personal injury system

The first stage of the California campaign launched this week on digital platforms, and is aimed at collecting testimonials and stories from former personal injury clients who have felt victimized by attorneys hired to represent them.

“PACT’s new digital campaign aims to empower Californians who feel exploited and victimized by the very people they hired to represent them,” said Lauren Zelt, Executive Director of PACT. “Individuals call personal injury attorneys in times of crisis, and their rights and dignity should be upheld by the legal system – not exploited for profit. Too often, however, vulnerable individuals hire personal injury attorneys and end up in more debt with worse pain than when they started the legal process. PACT wants to elevate and give voice to these individuals.”

The digital ads can be viewed here.

PACT encourages anyone who has felt victimized by a personal injury attorney to confidentially share their story with us. Individuals can share their stories here.  

In addition to this new California campaign, PACT is engaged in efforts at the federal level to drive awareness and reform around the personal injury system. A national poll conducted by PACT last month found that 70% of voters believe that lawsuit abuse is a major contributor to higher prices.

To schedule an interview with PACT’s Executive Director, please email Lauren Zelt at laurenzelt@protectingamericanconsumers.org.

About Us:

Protecting American Consumers Together (PACT) is a 501(c)(4) national advocacy and educational organization dedicated to standing up for plaintiffs, victims, and consumers to ensure they can access a fair and transparent legal process. Consumers deserve to be protected from exploitative practices by a predatory personal injury system. Through educational efforts, PACT will seek to inform the public and advocate for a consumer protection platform that ensures a balanced, just, and trustworthy legal system—giving everyone confidence that their rights and well-being are upheld.

Mission Statement:

No one deserves to be victimized by personal injury attorneys who exploit loopholes in an unregulated system that drives up costs for everyone. We’re committed to a legal system that protects—not exploits—because consumers deserve a justice system they can trust. Our mission is to protect consumers, strengthen and improve the legal system, and ensure that the public is empowered.

For more information on PACT’s efforts, initiatives, and board members, visit our website and follow PACT on XYouTubeInstagramLinkedIn, and Facebook.

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